As Global Director of Creativity and Innovation for Pernod Ricard Winemakers (2010 – 2017), I had a significant impact on the organisation’s culture and it was named one of the 50 Most Innovative Companies 2015 by the Australian Financial Review.
I now run my own business, Paulina Larocca Creative Catalyst, and share the mindsets, skillsets and toolsets to create a culture of innovation to release the potential in every business that is smart enough to realise they need it and brave enough to ask for it.
I helped them create a compelling strategy for a global initiative that secured buy-in, unlocked growth and captured it all on one page.
Training in how to design, create and run creative sessions that get results (even when you are not the most senior person in the room).
Designing and developing new products that have people clambering for more.
Created, designed and ran a creative problem solving session, ‘Rewiring Your Brain for Creativity’ SoCentral is an incubator that brings together municipalities, government agencies, entrepreneurs and companies who want to develop new solutions to complex challenges.